Episode 227: Sanaz Dizaj | Brand Director Axel Arigato & Marketing Innovator

Brands and businesses are not talking to their customers enough. We do not live in an "if you build it, they will come" reality. Success in business today is all about relationships with your dream customers AND also having a strong relationship with yourself as a business owner and leader. Today's guest is Sanaz Dizaj Parham, Brand Director at the footwear and streetwear phenomenon, Axel Arigato, and a modern marketing expert. She has been a part of the team pioneering community building in direct-to-consumer brands and is now stepping into her own space as a thought leader and expert. Part of that journey has led to her being awarded Forbes 30 Under 30 and featured as a writer in Vogue. In this episode, we discuss how to have authentic customer relationships, her upbringing as part of two worlds, and how she's discovering what's next for her and how to achieve it.